Here’s the situation: I was laying in a hospital bed, with an IV in my arm and a chest tube in my side attached to a gurgling machine that provided suction. I was on some pretty hefty drugs – morphine and then other narcotics for pain. At 38, I had been hospitalized for a totally [...]
Facebook, a BlackBerry and a collapsed lung
Six links on social media, content marketing and online public relations
I’ve found several interesting blog posts, articles and other links in the last few days and thought I’d clear them out with a blog post. Guy Kawasaki has a good, but somewhat controversial post, about “How to use Twitter as a twool.” If you have a blog or other content site, and you’re using an [...]
What I learned experimenting with automated tweets
Recently, I spent a few days experimenting with a Twitter automation service, TweetLater. If you’ve ever followed someone on Twitter and then immediately had them follow you back or gotten a message that said something like “Thanks for following me, check out my web site at ….”, chances are you’ve been on the receiving end [...]
30 ways businesses can use Twitter to boost their bottom line
Many marketers and small business owners are trying to figure out how they can use Twitter to increase sales and profits. While there are some well known examples, such as Zappos and Comcast, of businesses using Twitter effectively, lots of people are still struggling with how they might use Twitter and other microblogging services to [...]
Five tips for using social media productively
One question (and complaint) that I hear from people who aren’t active using social media online (or who limit themselves to one or two sites) is “Where do you find the time for all that?” That’s a fair question. Being online does take up time, and sites such as Twitter, Facebook, LinkedIn, the millions of [...]
Why I'm becoming more promiscuous online
Are you conservative, friendly, open or promiscuous? People use social media sites to network online in different ways, and you can classify them in roughly four categories. Conservative: If you’re a conservative networker online, you’ll connect only to people you know in real life. It might even be just the people you know well and [...]
Fast Company blog implements "Digg for story pitches"
Yesterday I tweeted about Fast Company’s Buzz blog launching a service that allows people to vote story pitches up or down, similar to the way blog posts, stories and other items are voted up or down on Digg. This morning the launch was announced officially. Buzz blogger Francisco Dao wrote (in part): Since Fast Company [...]
Ten do's and don'ts for better Twittering
Twitter is quick and easy and more than a little addictive. It’s tempting to post tweets about every little detail, regardless of whether anybody cares. Please don’t. Like many things online, a little extra effort goes along way on Twitter. And like most social media sites, the key to being a good Twitter user is [...]
Eight links on marketing, social media, blogging and more
I’ve got a whole bunch of good links for your mid-week browsing. Here we go: 1. Blogging: Add TwitterCounter to your blog to display how many people are following you on Twitter. I’ve added it over on the left, under the “Connect to Me” section. 2. Marketing: Price vs. customer service, which is more important? [...]
Lionsgate and Google deal, a nascent social media directory
A couple of overdue posts: I am was one of guests on Bob Knorpp’s BeanCast podcast, where we discuss all things marketing. This week’s show included discussion of Lionsgate deal with Google to allow its content on YouTube, the InBev-Budweiser merger, data about the changing U.S. consumer, and more. Please check it out. Over at [...]