Of all the social networks I’m a part of, Twitter is probably the one that gets most of my attention right now. I arrange meetings and phone calls through it, meet new people and reconnect with old friends, have fielded new business requests and reached out to journalists and other influencers. It is truly a [...]
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Five tips for better tweeting
Filed Under: Microblogging, Online marketing, Social media Tagged With: Twitter
How to get people (or at least me) to follow you back on Twitter
I’ve recently been bumping up against the follower limits that hit when you start following 2,000 or more people on Twitter. As I understand it, once you’re following 2,000 or more, Twitter limits the maximum number of people you can follow to the number of people who follow you plus roughly 10 percent. So if [...]
Filed Under: Microblogging, Networking, Online marketing, Personal branding, Social media Tagged With: Twitter
Four easy tips for making your business card and email signature more social
So you’re a social media maven. You tweet, you blog, you have accounts on all the major social media sites, and a few of the minor ones, too. You know how Digg works, understand URL shorteners and subscribe to a bunch of RSS feeds from social media rock stars like Chris Brogan and probloggers like [...]
Filed Under: Blogging, Career, Content marketing, Microblogging, Networking, Personal branding, Social media Tagged With: business cards, email signatures
The secrets of finding and sharing great content online
One of the primary activities on social media sites is content sharing. Through Facebook, Twitter and other sites, people pass around content they find interesting, entertaining and useful. Content sharing is the fuel for a lot of social media activity. A shared video or blog post can often become the basis for a conversation about [...]
Filed Under: Microblogging, Personal branding, Social media Tagged With: content sharing, Google searches, RSS feeds, scheduling tweets
Most useful online marketing posts of 2009
I wish I could say I’d written a bunch of these, but I didn’t. Nonetheless, Who’s Blogging What, a newsletter that rounds up the best in online marketing, has a great list of online marketing posts. There are 25 posts in each of five categories – social media, search marketing, user experience, email marketing and [...]
Filed Under: Blogging, Content marketing, Microblogging, Online marketing, Personal branding, Resources, SEO, Social media
Three tips for better live tweeting
In the last two weeks, I’ve live tweeted at two different events. One was a public relations seminar, where I was one of several people in the audience live tweeting. The other was a charity event where I was the only one tweeting, and I was doing it under the auspices of the organization that [...]
Filed Under: Microblogging
Eight tips for writing shorter tweets
Twitter, the microblogging sensation that is all the rage – at least among marketers and social media aficionados – requires a considerable economy of phrasing. Fitting a useful thought into 140 characters, including a URL, can be tough sometimes. And if you want your tweet to be retweeted – spread by your followers – than [...]
Filed Under: Microblogging, Social media, Writing Tagged With: Twitter
Six links on social media, content marketing and online public relations
I’ve found several interesting blog posts, articles and other links in the last few days and thought I’d clear them out with a blog post. Guy Kawasaki has a good, but somewhat controversial post, about “How to use Twitter as a twool.” If you have a blog or other content site, and you’re using an [...]
Filed Under: Microblogging, Online marketing, Public Relations & Marketing, Social media Tagged With: privacy, Snipr, TinyURL, Twitter
What I learned experimenting with automated tweets
Recently, I spent a few days experimenting with a Twitter automation service, TweetLater. If you’ve ever followed someone on Twitter and then immediately had them follow you back or gotten a message that said something like “Thanks for following me, check out my web site at ….”, chances are you’ve been on the receiving end [...]
Filed Under: Microblogging, Social media Tagged With: TweetLater, Twitter
12 things to do when you don't feel like blogging
This is another one of my occasional posts on what to do when you don’t feel like blogging. 1. Update your bio/about page. If you’ve been doing this for any length of time, chances are it’s out of date. You should also make sure that you’re including everything there that’s going to help reinforce your [...]